How are Articles Used to Promote Business?
Articles are one of the most effective marketing tools on the internet. First of all they are free to publish, they are read, and they give you the credibility you need. The key to getting the most out of an article is to have a well written article that shares useful information. You need to make your article informative to promote your website, not just a blatant attempt at getting a sale.
Some of the benefits to article marketing include:
Online Business Credibility " Providing information to your readers through articles shows people you know about your field or industry. This builds your reputation and raises awareness of your brand. The result of this is that people trust your products, or recommendations if you are an affiliate marketer.
Increase Inbound Links " Professional SEOs use article marketing to increase the relative one way links to your site. This is like food for the search engines. The resource box at the end of your article contains your information and a link to your site. To publish your article, the resource box has to be left intact. Other webmasters pick articles to publish on their website, and when they do this they also end up linking to your site with the resource box.
Better Search Engine Rankings - As you get published and the one way links increase to your site, you will see yourself in a better position on the search engines. The most important thing to do to make sure you get a good position is to use the right anchor text on your link in your resource box.
The proof that your article was published:
I just have to say that only a well written informative article will reap the benefits of article marketing. You can easily see proof of your marketing by putting the title of you article in double quotes in the search engines and see how many times it has been published. Make sure you wait about 1-2 months to do this to see the full effect.
You will see that even only after submitting to a few websites your articles have numerous results. Several other online businesses publish articles for content on their site.
If you hire somebody to do optimization for you, they usually will provide a report of all the submissions they have done. A lot of these services will charge either a flat fee for one article, or will submit multiple articles as part of a subscription. You need to go out right now and find these services, it is time you get your business on track and noticed!
Some of the benefits to article marketing include:
Online Business Credibility " Providing information to your readers through articles shows people you know about your field or industry. This builds your reputation and raises awareness of your brand. The result of this is that people trust your products, or recommendations if you are an affiliate marketer.
Increase Inbound Links " Professional SEOs use article marketing to increase the relative one way links to your site. This is like food for the search engines. The resource box at the end of your article contains your information and a link to your site. To publish your article, the resource box has to be left intact. Other webmasters pick articles to publish on their website, and when they do this they also end up linking to your site with the resource box.
Better Search Engine Rankings - As you get published and the one way links increase to your site, you will see yourself in a better position on the search engines. The most important thing to do to make sure you get a good position is to use the right anchor text on your link in your resource box.
The proof that your article was published:
I just have to say that only a well written informative article will reap the benefits of article marketing. You can easily see proof of your marketing by putting the title of you article in double quotes in the search engines and see how many times it has been published. Make sure you wait about 1-2 months to do this to see the full effect.
You will see that even only after submitting to a few websites your articles have numerous results. Several other online businesses publish articles for content on their site.
If you hire somebody to do optimization for you, they usually will provide a report of all the submissions they have done. A lot of these services will charge either a flat fee for one article, or will submit multiple articles as part of a subscription. You need to go out right now and find these services, it is time you get your business on track and noticed!