Want To Know More About Successful Online Marketing

By Richard Scalza

Some individuals think that marketing involves deceptive, high-pressure tactics to get people to buy something they don't really want. Those individuals are incorrect. While marketing usually involves advertising or personal selling, marketing practiced correctly should not try to get people to buy things they don't want, nor should marketers use deceptive or tactics to get people to buy.

Marketing means creative industry, which depends on advertising, selling and distribution. It is an important aspect to deal with the customer's future needs and wants. And it is a long term process.

Marketing is influenced by all firms and organizations, mainly its depend on four areas there are accounting, finance, management, and marketing. Each of these four areas performs specific functions. The accounting department is responsible for keeping track of income and expenditures. The primary responsibility of the finance department is maintaining and tracking assets.

Many people believe that marketing is just about advertising or sales. However, marketing is everything a company does to acquire customers and maintain a relationship with them. Even the small tasks like writing thank-you letters, playing golf with a prospective client, returning calls promptly and meeting with a past client for coffee can be thought of as marketing. The ultimate goal of marketing is to match a company's products and services to the people who need and want them, thereby ensure profitability.

The four important elements in marketing are Product, Price, Place and Promotion.

The scope of a product generally includes supporting elements such as warranties, guarantees, and support. The product aspects of marketing deal with the specifications of the actual goods or services, and how it relates to the end-user's needs and wants.

Price is the cost of the product paid by the consumers. The price need not be monetary, it depend on product manufacturing cost. it can simply be exchanged for the product or services, e.g. time, energy, or attention.Managers must consider factors both internal and external to the organization.

Marketing is influenced by many of the social sciences, particularly psychology, sociology, and economics. Anthropology is also a small, but growing influence. Market research underpins these activities. Through advertising, it is also related to many of the creative arts. The marketing literature is also infamous for re-inventing itself and its vocabulary according to the times and the culture.

Marketing tends to be appearing creative industry, which includes selling and distribution and advertising. It is with anticipating the customers' future needs and wants, which are often discovered through market research.

About the Author:

links

Links

Blogger templates made by AllBlogTools.com

Back to TOP