Article Marketing Strategies to Attract More Leads
Article marketing is one of the most favored methods to generate free traffic on the internet. Used by gurus and many internet marketing experts to create traffic and establish authority. Article marketing is often compared to PPC.
And it seem that article marketing can generate better results than PPC, if it is used and managed in the most effective manner.
Article marketing in fact, can achieve more effective, results oriented, and powerful domination than PPC.
This is not possible, without consistent application of the right strategy in article writing and marketing.
The Article Title :
The first few words of the header of your article decide the success of your article marketing campaign. Almost like the ppc ad header. The only dissimilarity is that you have more canvas to express your thoughts & attract the reader's attention to it.
It is important to note that a good article title contributes to 90% of the success of your article marketing campaign. Be sure to have keywords within the first 3-4 words and your title needs to address a concern or problem to attract more views.
The Body of the Article:
Ensure that the article title is followed by contextual and relevant content which elaborates it further, so as to keep the reader's interest in the article alive. Make it slick & to the point. Offer really good information, but just enough to capture the reader's interest.
Reserve some information so that they will want to know more, and will visit your website to see more. This is success of article marketing.
The Resource Box :
The Resource box is equally significant as the title of your article, keep the sales pitch absolutely out and away from this crucial point in the conversion stage. In effect, it should be a natural continuation to the content of the article, so that the prospect is compelled to click thru & be guided to the website , which is the sole intent of the article.
And it seem that article marketing can generate better results than PPC, if it is used and managed in the most effective manner.
Article marketing in fact, can achieve more effective, results oriented, and powerful domination than PPC.
This is not possible, without consistent application of the right strategy in article writing and marketing.
The Article Title :
The first few words of the header of your article decide the success of your article marketing campaign. Almost like the ppc ad header. The only dissimilarity is that you have more canvas to express your thoughts & attract the reader's attention to it.
It is important to note that a good article title contributes to 90% of the success of your article marketing campaign. Be sure to have keywords within the first 3-4 words and your title needs to address a concern or problem to attract more views.
The Body of the Article:
Ensure that the article title is followed by contextual and relevant content which elaborates it further, so as to keep the reader's interest in the article alive. Make it slick & to the point. Offer really good information, but just enough to capture the reader's interest.
Reserve some information so that they will want to know more, and will visit your website to see more. This is success of article marketing.
The Resource Box :
The Resource box is equally significant as the title of your article, keep the sales pitch absolutely out and away from this crucial point in the conversion stage. In effect, it should be a natural continuation to the content of the article, so that the prospect is compelled to click thru & be guided to the website , which is the sole intent of the article.
About the Author:
Article Traffic School specializes in coaching Internet marketers in generating massive traffic using article marketing. To get learn how you can generate masive traffic to your website using article marketing, visit, Article Traffic School
